What does a performance marketing agency do?
A performance marketing agency runs paid ads that are judged by results: leads, sales and the cost of each one. Digifyus plans who to reach, makes the creatives, runs the campaigns on Meta, Google and YouTube, and measures every rupee so the budget moves to what works.
- Strategy and audiences: the funnel and the people most likely to buy
- Ad creatives and copy: images, videos and words made for each platform
- Tracking setup, so every lead and sale is counted
- Reports you can read: what was spent, what came back, and what we'll change next
What results has Digifyus achieved with ads?
Digifyus brought a real-estate project's cost per lead down about 70%, to ₹299 per lead, with Meta lead-generation campaigns. At the same spend, that is more than three times the leads.
For an astrology and spiritual products brand, Digifyus manages Meta ads after a full ROAS and targeting audit, with an enquiry page that sends every lead straight to WhatsApp. Client names stay private; ask on WhatsApp for references from your category.
How much does performance marketing cost?
Performance marketing at Digifyus is a flat monthly management fee, and your monthly ad spend picks the plan. Silver Pixel is ₹15,000 a month for ad spend up to ₹20,000, with 6 ad creatives a month. Golden Pixel is ₹20,000 a month for ad spend above ₹20,000, however big the budget grows, with 10 ad creatives a month. Extra creatives are ₹200 each.
Your ad budget is separate: you pay it directly to Meta or Google, so you always see exactly what is spent. Both plans run on Meta or Google, your choice.
| Plan | Management fee | Monthly ad spend | Ad creatives |
|---|---|---|---|
| Silver Pixel | ₹15,000 a month | Up to ₹20,000 | 6 a month |
| Golden Pixel | ₹20,000 a month | Above ₹20,000, no cap | 10 a month |
Compare both plans, try the fee finder and see everything each plan includes at ads.digifyus.com.
Which ad platforms does Digifyus run?
Digifyus runs ads on Meta (Facebook and Instagram), Google and YouTube, and picks the channels that suit your product rather than spreading the budget everywhere. Lead-generation campaigns can send every enquiry straight to WhatsApp, where your team already talks to customers.
How does Digifyus start a new ad account?
New performance marketing work follows four steps, and no campaign goes live without your approval.
- Say hi on WhatsApp. Tell us what you sell and what you want more of. The first chat is free.
- Audit and plan. We review your current ads, pages and tracking, then send a plan and confirm your Silver or Golden Pixel plan in writing.
- Build and launch. Creatives and campaigns are shared with you for approval before anything goes live.
- Measure and grow. You get simple reports, and we keep scaling what works and cutting what doesn't.
Performance marketing questions, answered
Is the ad budget included in your fee?
No. Your ad budget is paid directly to the platform, such as Meta or Google, and stays separate from our management fee, which starts at ₹15,000 a month. We'll suggest a budget that matches your goal.
Which ads plan is right for my brand?
Your monthly ad spend picks it. Up to ₹20,000 a month on ads is Silver Pixel, at ₹15,000 a month with 6 ad creatives. Above ₹20,000 is Golden Pixel, a flat ₹20,000 a month however much you spend, with 10 ad creatives.
Do you make the ad creatives too?
Yes. Ad creatives and copy are part of the service. Product images can come from an AI product shoot, art-directed for each ad.
Do you run ads for real estate?
Yes. Meta lead-generation campaigns for a real-estate project brought the cost per lead down about 70%, to ₹299, which is more than three times the leads at the same spend.
Can you audit the ads we already run?
Yes. An audit of your targeting, creatives, tracking and return on ad spend is usually where we start, and it comes with a written plan.
Platform help: Meta Business Help Centre · Google Ads Help
Updated by the Digifyus team, led by Arnav.